Customer Experience for Strategic Growth

Building the Blueprint for Customer Experience

At Ducker Carlisle, our customer experience strategy is designed to help companies unlock growth, strengthen their competitive edge, and align strategic intent with execution. We work closely with clients to navigate complex market dynamics—ranging from digital disruption to shifting customer priorities—by crafting strategies tailored to each business unit's unique position. From customer lifecycle strategy and market entry planning to operational optimization and commercial capability building, our approach ensures businesses are not only prepared for what’s ahead but are empowered to lead it. Through data-driven insights and hands-on execution support, we help organizations turn strategy into sustained performance.

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Maximize Value with Targeted Business Strategies

Customer Journey Mapping

We define, visualize, and analyze the entire customer journey to pinpoint critical touchpoints that ensure customer satisfaction and retention.

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Customer Segmentation

We identify distinct customer groups with differentiated behaviors and requirements for the customer experience, and understand key value drivers for each segment

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Metrics development and Tracking

We define, benchmark, and monitor key performance indicators to evaluate the effectiveness of CX initiatives, enabling data-driven decision making and continuous improvement of the customer experience.

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Training and Coaching

We coach and train your customer facing employees to ensure consistent, repeatable, and exceptional experiences across all touchpoints.

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Stakeholder Engagement for Growth

We drive cross-functional collaboration across your organization’s departments to align consumer experience initiatives with your enterprise strategy to ensure alignment and results.

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Strategy Development for Growth

We craft actionable plans to directly address customer pain points to elevate the overall customer experience to drive retention and increase customer lifetime value.

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Customer Experience for Strategic Growth

From Insight to Execution: Customer Experience Matters

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Our Benchmarks

Revealing Strategic Insights: Ducker Carlisle's Thorough Benchmarking Approach

Ducker Carlisle hosts benchmarking studies dedicated to OEM parts and service spanning multiple global regions. View our benchmarks below.

Featured Case Studies

Explore how businesses transform challenges into success with data-driven solutions and strategic expertise

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Packaging Market Opportunity Assessment

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Aftermarket Filtration Supplier

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Market Entry Example

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Unbiased, Independent Due Diligence for a Global OEM Supplier

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Inorganic Market Entry

Our competitive edge

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Our competitive edge

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“Ducker Carlisle are the only true experts in this sector. They understood our needs better than we did and have been instrumental in getting our project across the line.”

Christine Baker
Head of Global Ops
Audi

“Ducker Carlisle are the only true experts in this sector. They understood our needs better than we did and have been instrumental in getting our project across the line.”

Christine Baker
Head of Global Ops
Audi

“Ducker Carlisle are the only true experts in this sector. They understood our needs better than we did and have been instrumental in getting our project across the line.”

Christine Baker
Head of Global Ops
Audi
Meet our Team

With worldwide coverage and unrivaled experience, we stand ready to support our clients wherever they are.

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Chad Walker

Managing Principal
Chad is a Managing Principal who joined Ducker Carlisle in 2002. Chad has supported and managed projects spanning all aspects of the aftersales business – from inventory management to connected vehicle strategies.
Most recently, he has established himself as an expert in the automotive service space. He has worked closely with numerous import automotive brands to develop and implement innovative strategies for meeting ever-changing customer needs and expectations while maximizing sustainable profit. A lifelong gearhead, Chad brings passion and enthusiasm to every client engagement. Chad enjoys the analytical and critical thinking we face every day in the motor vehicle industry.
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Korin Hasegawa-John

Managing Principal
Korin is a Managing Principal at Ducker Carlisle where he leads the Heavy Truck and Heavy Equipment strategy practice and specializes in aftersales parts and service strategy and operations.
Korin holds a B.A. in Economics and Classics from Tufts University. He has led, managed, and staffed critical engagements across all areas of the aftersales business at Ducker Carlisle for over 12 years. Clients value Korin’s strategic perspective and collaborative, cross-functional approach to sustainably improve aftersales profitability through customer value generation.
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