Your Channel Strategy. Optimized for Growth.
We help businesses optimize their distribution channels by selecting the optimal routes to market through distributors and other channel partners, aligning multiple channels with customer buying journeys to often create an omni-channel approach, assessing market & geographic coverage, determining exclusivity, selectivity, or intensity of distribution coverage, determining required commercial and operational capabilities to deliver on your company’s promise, selecting the best distributors to help companies drive their go-to-market strategy, and designing mutually beneficial partnerships.
Innovative Channel Solutions to Drive Growth and Efficiency
Identifying Customer Segments and Optimal Omni-Channel Approach
We develop robust understanding of customer behaviors and preferences to align sales channels with target customer segments, ensuring we meet customers where they are in the buying journey and engage them through the right channels, often leveraging an omni-channel approach.
Channel Assessment
Our experts conduct comprehensive evaluations of existing sales channels, assessing factors such as cost, efficiency, and customer satisfaction to pinpoint areas for improvement and optimization.
Partner Selection and Management
We identify the required channel partner capabilities to deliver go-to-market strategy and best engage & serve each target customer segment. Once determined, we build lists of potential partners which fit requirements and develop programs and planning processes to align strategy & capabilities across suppliers and channel partners.
Channel Development Strategy
We craft tailored strategies to optimize channel performance, incorporating incentives, training programs, and communication strategies to drive sales growth and boost market presence.
Channel Conflict Mitigation
At times, evolving markets and industry disruption require channel strategies which create channel conflict, and we weigh these risks and evaluate how to mitigate them. Our team identifies potential conflicts inherent in various channel strategy options, evaluates the conflict risks for each scenario, and develops mitigation approaches.
Performance Tracking and Reporting
We build scorecards and reporting processes based on defined, required channel partner capabilities and strategic objectives and help implement them into internal systems.
Revealing Strategic Insights: Ducker Carlisle's Thorough Benchmarking Approach
Ducker Carlisle hosts benchmarking studies dedicated to OEM parts and service spanning multiple global regions. View our benchmarks below.
Explore how businesses transform challenges into success with data-driven solutions and strategic expertise
“Ducker Carlisle are the only true experts in this sector. They understood our needs better than we did and have been instrumental in getting our project across the line.”
“Ducker Carlisle are the only true experts in this sector. They understood our needs better than we did and have been instrumental in getting our project across the line.”
“Ducker Carlisle are the only true experts in this sector. They understood our needs better than we did and have been instrumental in getting our project across the line.”
Discover Relevant Services Tailored to Your Business Needs.
Sales Effectiveness
Our proprietary sales effectiveness approach ensures your business is equipped with the right strategy, team structure, skills, and operational capabilities to drive growth and consistently deliver results.
Pricing
By blending data-driven insights, market expertise, and innovative technology, we help you master the art of pricing—ensuring every decision creates value for your organization and your customers.
Commercial Excellence Assessment
With our proprietary framework and benchmarks from best-in-class commercial organizations, we evaluate commercial teams across both commercial & go-to-market strategy and execution capabilities, and identify improvement opportunities and actionable improvements to achieve commercial excellence and assert your right to win.
Customer Experience
At Ducker Carlisle, we reimagine customer experience to deliver lasting connections and measurable business outcomes. By combining thoughtful strategy, cutting-edge technologies, and human-centric insights, our solutions empower organizations to anticipate customer needs, optimize engagement, and build loyalty at every touchpoint.
Global consulting, strategy and m&a services
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